Most executive teams spend far too little time working long-term and strategic concerns: defining the strategy; effectively aligning it with initiatives, budgets, objectives, goals, and incentives; and communicating this strategic alignment to employees. Research supports this fact in that only a very small proportion of the workforce reports being familiar with their organization’s strategy and how what they do impacts it. Without alignment up, down, and across the organization, strategy execution will be fractured and inefficient.
Performance Insight helps organizational leaders in the strategic alignment process by first developing core strategies based on a thorough understanding of the vision as well as the industry, customer, and competitor landscape via a SWOT analysis. We then facilitate strategic alignment by providing insight in the following areas:
- Optimal organization alignment
- Resource allocation, including the identification of key strategic initiatives that will support the strategy and engage the workforce
- Roles, responsibilities, and areas of authority for each function/department/line of business
- Cross-organizational counterpart alignment in order to facilitate collaboration, coordination, and communication, thereby improving efficiency and effectiveness
- How to best align organization, team, and individual performance objectives/goals/incentives
Finally, we develop a comprehensive communication plan that ensures that the strategic alignment is clear and understood by all employees across the organization.
